背景:提高对睾丸疾病的认识可以导致早期诊断。有证据表明男性对睾丸疾病的认识很低,许多人表示愿意推迟寻求关注症状的帮助。在性别和性少数群体中,睾丸疾病的风险更高。在这项研究中,我们讨论共同设计,“在球上”的改进和发射,基于社区的包容性“睾丸意识”运动。
方法:采用世界咖啡馆参与式研究方法。来自女同性恋的个人,同性恋,双性恋,变性者和酷儿+友好组织,睾丸癌幸存者,政策制定者,招聘了媒体/营销专家和平面设计师。参与者获得了“在舞会上”的简报,这是根据以前的世界咖啡馆研讨会的反馈设计的。他们被分配到三个表。参与者随机轮换表格进行三轮20分钟的对话。每个桌子都有一个主持人,他专注于竞选摘要的一个要素。使用录音机和书面形式收集数据,并进行主题分析。
结果:13个人参加了研讨会。从数据中得出以下主题:(I)竞选身份,(ii)活动交付和(iii)活动影响。参与者建议对活动徽标进行增强,口号,社交媒体帖子和海报。他们建议通过社交媒体在线发布活动,并使用各种印刷和广播媒体离线发布活动。参与者建议针对男性人数众多的地区,例如工作场所。为了帮助衡量运动的影响,参与者建议捕获社交媒体分析和跟踪与睾丸疾病有关的统计数据。建议被用来完善“在球上”运动,并在大学中启动它。总的来说,411名学生在软发射期间参与了运动的各种元素。
结论:“在球上”活动的视觉效果应该具有包容性。在线和离线活动交付有必要接触到更广泛的群体。可以使用社交媒体分析以及测量与睾丸疾病相关的临床结果来捕获活动影响。需要未来的研究来在线和离线实施这项运动,探索其影响并评估其可行性,可接受性,提高睾丸意识的成本和效果。
■“在舞会上”活动是与女同性恋成员共同设计和完善的,同性恋,双性恋,变性者和酷儿+友好组织,睾丸癌幸存者,卫生政策制定者,媒体和营销专家和平面设计师使用世界咖啡馆参与式研究方法。
BACKGROUND: Increased awareness of testicular diseases can lead to early diagnosis. Evidence suggests that men\'s awareness of testicular diseases is low, with many expressing their willingness to delay help-seeking for symptoms of concern. The risk of testicular diseases is higher in gender and sexual minority groups. In this study, we discuss the codesign, refinement and launch of \'On the Ball\', an inclusive community-based \'testicular awareness\' campaign.
METHODS: The World Café participatory research methodology was used. Individuals from Lesbian, Gay, Bisexual, Transgender and Queer+ friendly organisations, testicular cancer survivors, policymakers, media/marketing experts and graphic designers were recruited. Participants were handed a brief for \'On the Ball\', which was designed based on feedback from a previous World Café workshop. They were assigned to three tables. Participants rotated tables at random for three 20-min rounds of conversations. Each table had a facilitator who focussed on one element of the campaign brief. Data were collected using audio recorders and in writing and were analysed thematically.
RESULTS: Thirteen individuals participated in the workshop. The following themes emerged from the data: (i) campaign identity, (ii) campaign delivery and (iii) campaign impact. Participants recommended enhancements to the campaign logo, slogan, social media posts and poster. They suggested delivering the campaign online via social media and offline using various print and broadcast media. Participants recommended targeting areas with a large number of men such as workplaces. To help measure the impact of the campaign, participants proposed capturing social media analytics and tracking statistics relating to testicular diseases. Recommendations were used to refine the \'On the Ball\' campaign and launch it in a university. In total, 411 students engaged with the various elements of the campaign during the soft launch.
CONCLUSIONS: \'On the Ball\' campaign visuals ought to be inclusive. Online and offline campaign delivery is warranted to reach out to a wider cohort. Campaign impact can be captured using social media analytics as well as measuring clinical outcomes relating to testicular diseases. Future research is needed to implement the campaign online and offline, explore its impact and evaluate its feasibility, acceptability, cost and effect on promoting testicular awareness.
UNASSIGNED: The \'On the Ball\' campaign was codesigned and refined with members of Lesbian, Gay, Bisexual, Transgender and Queer+ friendly organisations, testicular cancer survivors, health policymakers, media and marketing experts and graphic designers using the World Café participatory research methodology.