Product Labeling

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  • 文章类型: Journal Article
    背景:历史上,烟草公司使用调味烟草产品来提高烟草消费的吸引力,鼓励烟草使用的开始和实验,并有助于持续使用烟草。虽然调味烟草产品在几个国家受到监管,菲律宾没有关于调味烟草制品的现行法规,特别是香烟和雪茄。这项研究旨在通过评估香烟和雪茄包装上的风味描述符和风味图像来更新菲律宾调味烟草产品景观的证据。
    结果:我们从国家首都地区的四个主要城市收集了106种香烟和雪茄产品,平衡吕宋,米沙亚,还有棉兰老岛.在这106种香烟和雪茄产品中,62(58.49%)具有风味描述符。三种可压碎胶囊产品没有任何风味描述符,但用于风味图像检查。我们确定了五类风味描述符:薄荷醇,概念描述符,烟草,饮料,和其他口味。62包,10个在包装上有一个以上的风味描述符。薄荷醇风味描述符构成了大多数风味描述符。图像和其他图形元素与这些包装上的风味描述符紧密共鸣并增强了它们。
    结论:本研究旨在更新菲律宾加味烟草产品景观的证据,并解决其缺乏监管的问题。规范加味烟草制品需要全面的政策方法,并辅之以全面的执法。风味物质,风味描述符,和风味意象必须完全规范;然而,根据世界卫生组织《烟草控制框架公约》,对加味烟草制品实施禁令是理想的,菲律宾是其签署国。政策制定者应考虑将普通包装作为一种干预措施,以消除与调味烟草产品相关的上诉。
    BACKGROUND: Historically, tobacco companies have used flavored tobacco products to enhance the appeal of tobacco consumption, encourage initiation and experimentation of tobacco use, and contribute to sustained tobacco use. While flavored tobacco products are regulated in several countries, there is no existing regulation on flavored tobacco products in the Philippines, specifically for cigarettes and cigars. This study aims to update evidence on the flavored tobacco product landscape in the Philippines by assessing both the flavor descriptors and flavor imagery featured on cigarette and cigar packaging.
    RESULTS: We collected 106 cigarette and cigar products from four major cities in the National Capital Region, Balanced Luzon, Visayas, and Mindanao. Of these 106 cigarette and cigar products, 62 (58.49%) had flavor descriptors. Three crushable capsule products did not feature any flavor descriptor but were included for flavor imagery examination. We identified five categories of flavor descriptors: menthol, concept descriptors, tobacco, beverages, and other flavors. Out of 62 packs, ten featured more than one flavor descriptor on the packaging. Menthol flavor descriptors comprised the majority of flavor descriptors. Imagery and other graphic elements closely resonate with and enhance the flavor descriptors found on these packs.
    CONCLUSIONS: This study aimed to update the evidence on the flavored tobacco product landscape in the Philippines and address their absence of regulation. Regulating flavored tobacco products requires a comprehensive policy approach complemented by complete enforcement. Flavor substances, flavor descriptors, and flavor imagery must be regulated altogether; however, it is ideal to enforce a ban on flavored tobacco products in compliance with the WHO FCTC, to which the Philippines is a signatory. Policymakers should consider plain packaging as an intervention to eliminate the appeals associated with flavored tobacco products.
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  • 文章类型: Journal Article
    背景:有关饮酒的健康警告可以告知消费者并阻止饮酒,但是对于这些警告应该解决的主题知之甚少。我们试图确定酒精警告的有希望的主题。
    方法:在2024年1月,我们招募了2,522名年龄≥21岁的美国成年人的便利样本。在一个在线受试者内实验中,参与者查看了有关6个主题的消息(从16个主题池中选择的5个警告主题[,例如,肝病,肝癌]和1个对照主题[即,回收或转售产品])以随机顺序显示。对于每个主题,参与者观看了关于该主题的关于感知信息有效性(主要结果)和电抗(次要结果)的2条陈述,并对其进行了评分.
    结果:与对照主题相比,16个警告主题引发了更高的感知消息有效性(ps<0.001)。在警告主题中,肝病,大多数癌症类型,痴呆或智力下降,高血压引发了最高的感知信息有效性,而乳腺癌,睡眠,饮酒指南引起的最低。16个警告主题中有14个(除胎儿伤害和驾驶受损外)引起的电抗比对照主题更大(ps<0.001)。引起高感知消息有效性的警告主题通常引起高电抗,除了关于肝病和肝癌的信息,这引起了很高的感知信息有效性,但仅有中等的电抗。
    结论:关于各种主题的警告信息有望阻止饮酒。关于肝脏疾病的信息,大多数癌症类型,痴呆或智力下降,高血压被认为特别有效;然而,这些主题都不包括在当前的美国酒精警告中。
    BACKGROUND: Health warnings about alcohol consumption could inform consumers and discourage alcohol consumption, but little is known about what topics these warnings should address. We sought to identify promising topics for alcohol warnings.
    METHODS: In January 2024, we recruited a convenience sample of 2,522 US adults ages ≥ 21 years. In an online within-subjects experiment, participants viewed messages about 6 topics (5 warning topics selected from a pool of 16 topics [e.g., liver disease, liver cancer] and 1 control topic [i.e., recycling or reselling products]) shown in random order. For each topic, participants viewed and rated 2 statements about that topic on perceived message effectiveness (primary outcome) and reactance (secondary outcome).
    RESULTS: The 16 warning topics elicited higher perceived message effectiveness than the control topic (ps < 0.001). Among the warning topics, liver disease, most cancer types, dementia or mental decline, and hypertension elicited the highest perceived message effectiveness, while breast cancer, sleep, and drinking guidelines elicited the lowest. Fourteen of the 16 warning topics (all except for fetal harms and impaired driving) elicited more reactance than the control topic (ps < 0.001). Warning topics that elicited high perceived message effectiveness generally elicited high reactance, except for messages about liver disease and liver cancer, which elicited high perceived message effectiveness but only moderate reactance.
    CONCLUSIONS: Warning messages about a variety of topics hold promise for discouraging alcohol consumption. Messages about liver disease, most cancer types, dementia or mental decline, and hypertension are perceived as especially effective; however, none of these topics are included in the current US alcohol warning.
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  • 文章类型: Journal Article
    法律要求医疗设备制造商进行上市后监督,并回应他们收到的有关其设备的任何上市投诉。当谈到解决市场上遇到的使用问题时,制造商通常专注于修改使用说明(IFU)和标签。这种方法的挑战之一是可能需要通过人为因素验证研究重新验证,不知道所做的更改是否会有效解决已确定的问题。随着人口越来越懂技术,现在有很大的潜力来重新思考我们可以通过数字和基于网络的工具来支持自我注入的方式。本文介绍了数字指令的潜力,以提高自我注射的用户体验和解决已知的使用问题,以及将它们纳入医疗设备设计的挑战。
    Manufacturers of medical devices are legally required to carry out post-market surveillance and respond to any on-market complaints they receive about their device. When it comes to addressing use issues experienced on market, manufacturers often focus on revising the instructions for use (IFU) and labeling. One of the challenges with this approach is the potential need to re-validate via a human factors validation study, without knowing whether the changes made will be effective in addressing the identified issues. With populations becoming increasingly technically literate, there is now great potential to rethink the way we can support self-injection through digital and web-based tools. This paper introduces the potential of digital instructions to improve the user experience of self-injection and address known use issues, as well as the challenges of incorporating them in medical device design.
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  • 文章类型: Journal Article
    目的:本研究探讨了包装酒精警告标签的观点,以及它们如何影响酒精购买和/或消费行为,以告知文化上适当的标签设计,以实现有效的行为改变。
    方法:新西兰参与者≥18岁,通过市场研究小组招募了报告在上个月购买和消费酒精饮料的人,并按种族(一般人群,毛利人,和太平洋人民),年龄组,和酒精消费水平。向参与者展示了六个潜在的酒精健康警告标签,根据相关文献进行设计,标签框架,和利益相关者的反馈。通过定性(定向)内容分析对访谈进行转录和分析。
    结果:有效的酒精标签应该是突出的,带有红色边框的红色和/或黑色大文本,将文本与视觉效果结合起来,和大写的“警告”之类的词。标签应与瓶子颜色形成对比,容易理解,避免过多的文字和混乱的图像。参与者更喜欢特定的健康结果,比如心脏病和癌症,增加信息的紧迫性和相关性。预期的行为变化包括减少饮酒和增加危害意识,但有些人可能会尝试通过覆盖或删除标签来减轻警告。情境因素,包括针对不同饮料和人群的一致设计和有针对性的标签,是至关重要的。强烈强调集体健康影响,特别是在毛利人和太平洋参与者中。
    结论:我们的研究结果表明,实施酒精警告标签,结合零售和社会营销活动等综合战略,可以有效地告知和影响新西兰各种饮酒者的行为。
    OBJECTIVE: This study explores perspectives of on-pack alcohol warning labels, and how they might influence alcohol purchase and/or consumption behavior to inform culturally appropriate label design for effective behavior change.
    METHODS: New Zealand participants ≥18 years, who reported having purchased and consumed alcoholic beverages in the last month were recruited via a market research panel and grouped into 10 focus groups (n = 53) by ethnicity (general population, Māori, and Pacific peoples), age group, and level of alcohol consumption. Participants were shown six potential alcohol health warning labels, with design informed by relevant literature, label framework, and stakeholder feedback. Interviews were transcribed and analyzed via qualitative (directed) content analysis.
    RESULTS: Effective alcohol labels should be prominent, featuring large red and/or black text with a red border, combining text with visuals, and words like \"WARNING\" in capitals. Labels should contrast with bottle color, be easily understood, and avoid excessive text and confusing imagery. Participants preferred specific health outcomes, such as heart disease and cancer, increasing message urgency and relevance. Anticipated behavior change included reduced drinking and increased awareness of harms, but some may attempt to mitigate warnings by covering or removing labels. Contextual factors, including consistent design and targeted labels for different beverages and populations, are crucial. There was a strong emphasis on collective health impacts, particularly among Māori and Pacific participants.
    CONCLUSIONS: Our findings indicate that implementing alcohol warning labels, combined with comprehensive strategies like retail and social marketing campaigns, could effectively inform and influence the behavior of New Zealand\'s varied drinkers.
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  • 文章类型: Journal Article
    结论:雪茄有时与大麻参考一起销售,因为它们通常用于吸烟(即,在有或没有烟草的雪茄纸中卷起的大麻)。然而,关于大麻联合营销对雪茄观念的影响的研究很少。
    方法:参与者包括通过Qualtrics招募的2023年4月至6月的506名美国青年(15-20岁),他们报告说曾经使用过小雪茄或小雪茄(LCC)。过去30天使用LCC,或使用LCC的易感性。然后我们进行了一个受试者之间的实验,随机化青年以查看两个cigarillo包装中的一个:1)与大麻联合营销的包装(即,该包装包括与大麻相关的风味描述符,并且品牌名称和产品标签中出现了“blunt”一词)或2)没有大麻共同营销的包装。我们评估了包装对产品成分感知的影响,成瘾性和伤害观念,产品吸引力,对使用所示产品的敏感性,和购买意向。
    结果:与大麻联合营销的包装被认为更可能含有大麻(OR:5.56,95%CI:3.73,8.27),而不太可能含有烟草(OR:0.42,95%CI:0.25,0.70)或尼古丁(OR:0.57,95%CI:0.40,0.82)。大麻联合营销还导致使用所示产品的更高敏感性(B:0.21,p=0.02)。我们没有发现证据表明大麻联合营销改变了伤害观念或购买意图。
    结论:在美国青年样本中,雪茄包装上的大麻联合营销可能会改变对产品成分的看法,并增加使用此类产品的敏感性,这可能会导致雪茄和大麻的出现。
    CONCLUSIONS: Cigars are sometimes marketed with cannabis references because they are often used for smoking blunts (i.e., cannabis rolled in cigar paper with or without tobacco). However, little research exists on the impact of cannabis co-marketing on cigar perceptions.
    METHODS: Participants included 506 US youth (ages 15-20) recruited April-June 2023 through Qualtrics who reported ever using little cigars or cigarillos (LCCs), past 30-day use of LCCs, or susceptibility to using LCCs. We then conducted a between-subjects experiment, randomizing youth to view one of two cigarillo packages: 1) a package with cannabis co-marketing (i.e., the package included a cannabis-related flavor descriptor and the word \"blunt\" appeared in the brand name and product label) or 2) a package with no cannabis co-marketing. We assessed the effects of the packaging on perceptions of product ingredients, addictiveness and harm perceptions, product appeal, susceptibility to using the product shown, and purchase intentions.
    RESULTS: Packages with cannabis co-marketing were perceived as more likely to contain cannabis (OR: 5.56, 95 % CI: 3.73, 8.27) and less likely to contain tobacco (OR: 0.42, 95 % CI: 0.25, 0.70) or nicotine (OR: 0.57, 95 % CI: 0.40, 0.82). Cannabis co-marketing also led to higher susceptibility to using the product shown (B: 0.21, p = 0.02). We did not find evidence that cannabis co-marketing changed harm perceptions or purchase intentions.
    CONCLUSIONS: Among a sample of US youth, cannabis co-marketing on cigar packages may change perceptions of product ingredients and increase susceptibility to using such products, which could lead to the initiation of cigars and cannabis.
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  • 文章类型: Journal Article
    背景:在发展中国家的农村和城市社区中普遍滥用的药物之一是烟草。尽管已经实施了反烟草法律以消除这种威胁,但缓慢的毒药仍然存在。
    目的:为了衡量违反《香烟和其他烟草制品法》(COTPA)的行为,2003年根据Puducherry第4、5、7、8、9及10条。
    方法:在Puducherry区的194个公共场所和126个烟草销售点进行了为期三个月(2022年6月至8月)的观察性横断面调查。采用多阶段整群抽样。使用观察性检查表记录违反COTPA部分的情况。数据采用SPSS-v16进行分析。
    结果:第4节和第5节违规率分别为67%和47%,而其他部分(7,8,9,10)在>85%的观察参数中符合法律规定,例外是以指定的字体和颜色显示“警告”(10%)。在观察到的公共场所,COTPA合规率很低。大多数公共场所很少显示“禁烟区”和“吸烟是违法的”标志。
    结论:尽管法律起草得很仔细,它在有限的程度上得到了实施。为了保证遵守和严格执行该法的规定,有关当局应进行及时和例行的合规评估。
    BACKGROUND: One of the commonly abused drug substances in both rural and urban communities of the developing countries is tobacco. The slow poison is still present even though anti-tobacco laws has been implemented to eliminate this threat.
    OBJECTIVE: To measure the violation of Cigarettes and Other Tobacco Products Act (COTPA), 2003 under sections 4, 5, 7, 8, 9 & 10 in Puducherry.
    METHODS: An observational cross-sectional survey was conducted over three months (June to August 2022) in 194 public places and 126 tobacco points-of-sale at Puducherry district. A multi-stage cluster sampling was employed. An observational checklist was used to record the violation of COTPA sections. The data were analyzed using SPSS-v16.
    RESULTS: Section 4 and 5 violations were 67% and 47% respectively, while other sections (7,8,9,10) were compliant with the law in >85% of the parameters observed exception being display of \"Warning\" in specified font and colour (10%). The COTPA compliance rate was quite low in the observed public places. \"No smoking area\" and \"Smoking Here Is an Offense\" signage was seldom displayed in most public places.
    CONCLUSIONS: Despite the fact that the law has been carefully drafted, it has been implemented to a limited extent. For guaranteeing adherence and rigorous implementation of the act\'s provisions, the concerned authorities shall perform timely and routine compliance assessments.
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  • 文章类型: Journal Article
    消费者往往无意中误解了现行文字标签政策下与非处方农药相关的健康危害,可能导致使用不当。Weconductedanincentivizedframedfiredexperimentwitheyetrackingtoevaluatetheeffectivenessofthecurrentindicidentlabelsthatconsuringriskusingsignalwords(Caution,警告,危险)与两种视觉聚焦的标签替代品进行比较:交通信号灯颜色和头骨强度符号。共有166名参与者被随机分配到三种标签格式之一,并要求对毒性水平进行排名,并在多个价格表中做出购买决定。结果表明,信号词无法充分传达毒性水平。具体来说,参与者对毒性水平的正确评估从现有信号单词标签下的54%显着提高到交通信号灯下的95%和头骨强度符号标签下的83%。我们还发现,参与者更有可能在新标签下选择毒性较小的替代品,这表明当前的标签系统可能会影响选择,并对人类健康产生意想不到的不利影响。
    Consumers often inadvertently misperceive the health hazards associated with over-the-counter pesticides under the current textual labeling policy, potentially leading to improper use. We conducted an incentivized framed field experiment with eye tracking to evaluate the effectiveness of the current pesticide labels that convey risk using signal words (Caution, Warning, Danger) compared to two visually focused label alternatives: traffic light colors and skull intensity symbols. A total of 166 participants were randomly assigned to one of three label formats and asked to rank toxicity levels and make purchasing decisions within multiple price lists. Results show that signal words fail to adequately communicate toxicity levels. Specifically, participants\' correct assessment of toxicity level dramatically improves from 54% under the existing signal word label to 95% under the traffic light and 83% under the skull intensity symbol labels. We also find that participants are more likely to choose the less toxic alternatives under the new labels, suggesting the current labeling system may affect choice and have unintended adverse effects on human health.
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  • 文章类型: Journal Article
    背景:尽管过去几年许多国家在通过普通烟草包装法律方面取得了进展,低收入和中等收入国家,通过非正式供应商大量供应散装香烟,远远落后。
    目的:为了研究普通烟草包装和劝阻烟棒的潜在有效性,通过支付意愿估计,当非法香烟选项可用时。
    方法:我们进行了一项离散选择实验(DCE),其中受访者选择了具有三个属性的合法和非法产品:包装(标准与普通包装),棍子设计(品牌棍子vs.坚持警告),和价格水平。样本,于2021年12月12日收集,由来自互联网小组的1761名受访者组成,涉及吸烟者和非吸烟者。使用条件logit和潜在类别模型来估计支付意愿(WTP),以避免限制性包装元素。
    结果:非吸烟者愿意为一包香烟支付5.63美元,以避免普通包装,高于非法卷烟的实际商业价格(2.40美元)。在存在非法替代品的情况下,WTP增加到12.14美元。吸烟者也愿意付费以避免非法选择,他们也认为风险更大,并且这些选项的存在增加了WTP以避免普通包装。然而,不吸烟者并不认为这种非法选择风险更大。劝阻棒(坚持警告)不会影响对风险的看法,并且在吸烟者和非吸烟者的选择方面都起着很小的作用。
    结论:即使存在非法烟草替代品,普通包装似乎在减少哥伦比亚烟草产品的吸引力方面与其他已经采用它的国家一样有效。鉴于劝阻棒案件的结果相互矛盾,需要更多的研究。
    BACKGROUND: Despite progress made by many countries on the adoption of plain tobacco packaging laws over the last years, low- and middle-income countries, with a large supply of loose cigarettes via informal vendors, remain far behind.
    OBJECTIVE: To study the potential effectiveness of plain tobacco packaging and dissuasive cigarette sticks, via willingness-to-pay estimates, when illicit cigarette options are available.
    METHODS: We conducted a discrete choice experiment (DCE) in which respondents chose licit and illicit products with three attributes: packaging (standard vs. plain packaging), stick design (branded stick vs. stick with warning), and price level. The sample, collected on 12/2021, consisted of 1761 respondents from an internet panel involving smokers and nonsmokers. Conditional logit and latent class models were used to estimate the willingness-to-pay (WTP) to avoid restrictive packaging elements.
    RESULTS: Nonsmokers are willing to pay USD $5.63 for a pack of cigarettes to avoid plain packaging, which is higher than the actual commercial price of illicit cigarettes (USD $2.40). The WTP increases to USD $12.14 in the presence of illicit alternatives. Smokers are also willing to pay to avoid illicit options, which they also deem riskier, and the presence of such options increases the WTP to avoid plain packaging. However, nonsmokers do not perceive the illicit option as riskier. The dissuasive stick (stick with warning) does not affect perceptions of risk and plays a small role in terms of choice for both smokers and nonsmokers.
    CONCLUSIONS: Even in the presence of illicit tobacco alternatives, plain packaging seems to be as effective in reducing the attractiveness of tobacco products in Colombia as in other countries that have already adopted it. Given conflicting results on the case for dissuasive sticks, there is a need for more research.
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  • 文章类型: Journal Article
    酒精容器标签可能会减少人群水平的酒精相关危害,但是对其有效性的调查在方法和质量上有所不同。需要进行系统的综合,以适应这些差异,并为政策提供证据。我们的目标是确定带有一个或多个健康警告的酒精容器标签的影响,标准饮料信息,或关于饮酒行为的低风险饮酒指导,标签消息的知识,并支持标签。我们根据Cochrane和合成完成了系统评价,没有荟萃分析标准。我们纳入了1989年1月1日至2024年3月6日发表的所有同行评审研究和灰色文献,法语,德语,或西班牙语,调查酒精容器标签与无标签或现有标签对照组在任何人群中对酒精消费行为的影响,标签消息的知识,或支持标签。数据以叙事方式作为影响陈述进行综合,并评估证据中的偏见和确定性风险。预先注册了协议(PROSPEROCRD42020168240)。我们确定了40种出版物,研究了31种标签,并产生了17种影响陈述。40份出版物中有24份(60%)关注消费行为,22份结果中有13份(59%)的确定性很低或很低。带有健康警告的酒精容器标签可能会减慢饮酒速度(确定性低),减少酒精饮料的选择(适度的确定性),减少怀孕期间的消费(低确定性),并减少开车前的消耗(适度的确定性)。对多种类型的旋转酒精容器标签的干预可能会大大减少酒精使用(适度的确定性)并减少酒精销售(高确定性)。据我们所知,这是对多种类型酒精容器标签进行的首次系统评价,以评估其在证据中的确定性效果.限制包括标签设计和结果测量中的异质性。酒精容器标签可能会影响一些饮酒行为,多个旋转消息特别有效,尽管效果可能因个人健康素养或饮酒行为而异。因此,酒精容器标签可能是旨在解决人口水平的酒精相关危害的政策的有效组成部分。
    Alcohol container labels might reduce population-level alcohol-related harms, but investigations of their effectiveness have varied in approach and quality. A systematic synthesis is needed to adjust for these differences and to yield evidence to inform policy. Our objectives were to establish the effects of alcohol container labels bearing one or more health warnings, standard drink information, or low-risk drinking guidance on alcohol consumption behaviour, knowledge of label message, and support for labels. We completed a systematic review according to Cochrane and synthesis without meta-analysis standards. We included all peer-reviewed studies and grey literature published from Jan 1, 1989, to March 6, 2024, in English, French, German, or Spanish that investigated the effects of alcohol container labels compared with no-label or existing label control groups in any population on alcohol consumption behaviour, knowledge of label message, or support for labels. Data were synthesised narratively as impact statements and assessed for risk of bias and certainty in the evidence. A protocol was preregistered (PROSPERO CRD42020168240). We identified 40 publications that studied 31 labels and generated 17 impact statements. 24 (60%) of 40 publications focused on consumption behaviour and we had low or very low certainty in 13 (59%) of 22 outcomes. Alcohol container labels bearing health warnings might slow the rate of alcohol consumption (low certainty), reduce alcoholic beverage selection (moderate certainty), reduce consumption during pregnancy (low certainty), and reduce consumption before driving (moderate certainty). Interventions with multiple types of rotating alcohol container labels likely substantially decrease alcohol use (moderate certainty) and reduce alcohol sales (high certainty). To the best of our knowledge, this is the first systematic review on multiple types of alcohol container labels assessing their effects for certainty in the evidence. Limitations included heterogeneity in label designs and outcome measurements. Alcohol container labels probably influence some alcohol consumption behaviour, with multiple rotating messages being particularly effective, although effects might vary depending on individual health literacy or drinking behaviour. Alcohol container labels might therefore be effective components of policies designed to address population-level alcohol-related harms.
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  • 文章类型: Journal Article
    背景:酒精健康警告标签是一种政策选择,可以有助于减少与酒精有关的危害,但是它们的效果和公众的看法取决于它们的内容和格式。我们的研究旨在调查健康警告对酒精导致癌症的知识的影响,对三个不同信息主题的看法(负责任的饮酒,酒精对健康的一般危害,和酒精导致癌症),以及癌症信息中包含的图像的作用。
    方法:在这个在线调查实验中,分布在14个欧洲国家,针对法定饮酒年龄的成年人,在完成包含测量知识和标签感知的项目的问卷之前,使用按调查语言分层的伪随机数发生器将参与者随机分配到6种标签条件之一.通过将暴露于标签后知识增加的参与者与其他样本进行比较,将对知识的影响评估为主要结果。六个标签条件。在作为次要结果的标签条件之间比较标签感知。
    结果:19110名参与者完成了调查,符合分析条件。我们的结果显示,三分之一的参与者暴露于癌症信息增加了他们对酒精致癌的知识(增加了1131[32·5%,3409名参与者[加权百分比]中的95%CI29·8至35·2],用于纯短信;增加1096[33·3%,30·4到36·2]的3198[加权百分比]的消息包括象形图;并增加1030[32·5%,29·6至35·4]3242[加权百分比]的消息,包括图形图像),与增加76人(2·4%,查看控制消息的3018名参与者中的-1·2至6·0)。Logistic回归显示,与对照标签相比,癌症信息增加了知识(比值比[OR]文本仅为20·20,95%CI15·88至26·12;OR象形图21·16,16·62至27·38;ORgraphic-image20·61,16·19至26·68)。癌症信息具有最高的感知影响力和相关性,其次是一般的健康危害和责任信息。纯文本和象形图癌症信息被认为是清晰的,全面,并且可以接受,而在所有标签中,包括癌症患者的图像的可接受性较低,回避等级最高.感知与实验条件(与性别)之间唯一确定的相互作用表明,与女性的责任信息和控制标签相比,癌症标签的可理解性和可接受性等级更高。结果在男性中相反。
    结论:健康警告是增加对酒精致癌知识的有效政策选择,在几个国家有普遍的影响。欧洲人认为酒精健康警告标签是可理解和可接受的,癌症特异性健康警告具有最高的感知影响和相关性。
    背景:EU4Health。
    BACKGROUND: Alcohol health-warning labels are a policy option that can contribute to the reduction of alcohol-related harms, but their effects and public perception depend on their content and format. Our study aimed to investigate the effect of health warnings on knowledge that alcohol causes cancer, the perceptions of three different message topics (responsible drinking, general health harm of alcohol, and alcohol causing cancer), and the role of images included with the cancer message.
    METHODS: In this online survey experiment, distributed in 14 European countries and targeting adults of the legal alcohol-purchase age who consumed alcohol, participants were randomly allocated to one of six label conditions using a pseudorandom number generator stratified by survey language before completing a questionnaire with items measuring knowledge and label perceptions. Effect on knowledge was assessed as a primary outcome by comparing participants who had increased knowledge after exposure to labels with the rest of the sample, for the six label conditions. Label perceptions were compared between label conditions as secondary outcomes.
    RESULTS: 19 110 participants completed the survey and were eligible for analysis. Our results showed that a third of the participants exposed to the cancer message increased their knowledge of alcohol causing cancer (increase for 1131 [32·5%, 95% CI 29·8 to 35·2] of 3409 participants [weighted percentage] for text-only message; increase for 1096 [33·3%, 30·4 to 36·2] of 3198 [weighted percentage] for message inlcuding pictogram; and increase for 1030 [32·5%, 29·6 to 35·4] of 3242 [weighted percentage] for message including graphic image), compared with an increase for 76 (2·4%, -1·2 to 6·0) of 3018 participants who viewed the control message. Logistic regression showed that cancer messages increased knowledge compared with the control label (odds ratio [OR]text only 20·20, 95% CI 15·88 to 26·12; ORpictogram 21·16, 16·62 to 27·38; ORgraphic-image 20·61, 16·19 to 26·68). Cancer messages had the highest perceived impact and relevance, followed by general health harm and responsibility messages. Text-only and pictogram cancer messages were seen as clear, comprehensive, and acceptable, whereas those including an image of a patient with cancer had lower acceptability and the highest avoidance rating of all the labels. The only identified interaction between perceptions and experimental conditions (with gender) indicated higher comprehensibility and acceptability ratings of cancer labels than responsibility messages and control labels by women, with the results reversed in men.
    CONCLUSIONS: Health warnings are an effective policy option to increase knowledge of alcohol causing cancer, with a generalisable effect across several countries. Europeans consider alcohol health-warning labels to be comprehensible and acceptable, with cancer-specific health warnings having the highest perceived impact and relevance.
    BACKGROUND: EU4Health.
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