loyalty

忠诚度
  • 文章类型: Journal Article
    在特朗普政府期间,新闻媒体广泛断言,政府的机构任命人员不如以前的政府任命人员专业。使用35次采访游说者的定性数据,国会工作人员,和行政部门官员,以及提名日相关经验和工作类型的年份的定量和定性数据,事实证明,特朗普政府吸引的人才确实比奥巴马和拜登政府少,这导致对专门知识的供应和需求减少,从而削弱了专门知识在决策过程中的作用。
    During the Trump administration it was widely asserted in the news media that the administration\'s agency appointees were less professional than appointees from previous administrations. Using qualitative data from 35 interviews with lobbyists, congressional staffers, and executive branch officials, and quantitative and qualitative data on years of relevant experience and job type at the date of nomination, it is demonstrated that indeed the Trump administration attracted less talent than the Obama and Biden administrations, which resulted in less supply and demand for expertise and thus a diminished role of expertise in the policymaking process.
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  • 文章类型: Journal Article
    聊天机器人,数字化的一个组成部分,正在成为现代营销实践的基石。这项研究的主要目的是确定对用户信心有影响的Chabot特征,可接受性,和订婚。聊天机器人在服务效率方面具有很大的客户支持潜力,节省成本,和客户体验。除了节省业务成本,聊天机器人提高客户参与度,通过减少他们在商业交易中需要花费的时间和精力。有抱负,受过良好教育,精通技术的Z世代客户认为聊天机器人与他们寻求产品相关信息的首选方法高度兼容。由于聊天机器人在营销过程中发挥着重要作用,这项研究旨在找出影响顾客信心的聊天机器人特征,接受,和聊天机器人的接触。使用PLS-SEM工具/技术,我们计算了结构方程测量模型来测试导致Chabot信任的特征。研究还发现,感知的易用性,业绩预期,聊天机器人的社会影响力都因客户的信任而大大增强。详细的统计分析表明,消费者对聊天机器人的信任强烈影响消费者的意图,忠诚,和参与度。虽然性别对消费者使用聊天机器人的意图没有影响,受访者的年龄在他们使用聊天机器人的计划中发挥了重要作用。
    Chatbots, an integral part of Digitalization, are becoming the cornerstone of modern-day marketing practices. This study\'s main objective is to identify the Chabot traits that have a bearing on users\' confidence, acceptability, and engagement. Chatbots hold much potential for customer support in terms of service efficiency, cost savings, and customer experience. In addition to saving business costs, chatbots improve customer engagement, by reducing time and effort they need to spend in doing their business transactions. Aspiring, well-educated, and tech-savvy Gen Z customers perceive chatbots as highly compatible with their preferred method of seeking product-related information. As chatbots play a significant role in the marketing process, this study aims to identify the chatbot traits that influence customers\' confidence, acceptance, and engagement with chatbots. Using the PLS-SEM tool/technique we computed a structural equation measurement model to test the traits leading to Chabot trust. The study also found that perceived ease of use, performance expectations, and social influence of chatbots are all greatly enhanced by trust on the part of the customers. Detailed statistical analysis showed that the trust that consumers have in chatbots strongly influences consumers\' intentions, loyalty, and engagement levels. While gender had no impact on consumer intentions to use chatbots, the age of the respondents played a substantial role in their plans to use chatbots.
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  • 文章类型: Journal Article
    背景:医院使用新闻Ganey调查来评估患者满意度。我们研究的目的是评估外科医生驱动的术后患者送礼是否会影响新闻Ganey调查的反应。
    方法:有1,468名在我们机构接受关节成形术的患者被随机分配接受感谢礼物,一小束鲜花,以及手术后提供者的说明,或者没有填写他们的术前关节成形术登记问卷。新闻Ganey调查已发送给在住院后和患者首次术后就诊后立即收到和未收到鲜花的患者。得分报告为平均得分和具有顶框评级的响应分数。单侧学生t检验和Fischer精确检验用于评估统计显著性。
    结果:接受鲜花的出院患者比没有接受鲜花的患者具有更高的新闻Ganey调查评分。例如,对于“医生对问题的担忧,他们的分数更高(平均差:3.7±1.6分,P=0.012)和高9%的机顶盒评级(P=0.032)。对于“员工对访客的态度,他们的分数也更高(平均差:2.8±1.3分,P=0.019)和高7%的机顶盒评级(P=0.049)。首次随访接受鲜花的患者对“关注提供者对问题的关注”和“提供者与您在一起的时间”的最高评分分别为6%(P=0.046)和11%(P=0.009),分别。他们在“信息提供者提供的药物”方面也有更高的分数(平均差:4.0±1.6分,P=0.009)和高11%的机顶盒评级(P=0.006)。
    结论:新闻Ganey调查在接受关节成形术外科医生的花束的骨科患者中,与没有接受的患者相比,更高。在后续行动中,如果患者接受鲜花,则改善的PressGaney评分仍然存在。鲜花的礼物使患者对外科医生产生忠诚。
    BACKGROUND: Hospitals use Press Ganey surveys to evaluate patient satisfaction. The goal of our study was to evaluate whether surgeon-driven gifting to patients postoperatively affects Press Ganey Survey responses.
    METHODS: There were 1,468 patients undergoing arthroplasty at our institution who were randomized to receive a thank-you gift, a small bouquet of flowers, and a note from their provider after surgery, or nothing for completing their preoperative arthroplasty registry questionnaire. Press Ganey surveys were sent to patients who received and did not receive flowers immediately after their hospital stay and after the patients\' first postoperative visit. Scores were reported as the mean score and the fraction of responses with a top-box rating. One-sided student t-tests and Fisher\'s exact tests were used to assess statistical significance.
    RESULTS: Hospital Discharge: Patients who received flowers had higher Press Ganey survey scores than patients who did not receive flowers. For example, for \"physician\'s concerns for questions,\" they had higher scores (mean difference: 3.7 ± 1.6 points, P = .012) and a 9% higher top-box rating (P = .032). For \"staff attitude toward visitors,\" they also had higher scores (mean difference: 2.8 ± 1.3 points, P = .019) and a 7% higher top-box rating (P = .049). First Follow-up: Patients who received flowers had a higher top-box rating for \"concern provider showed for questions\" and \"amount of time provider spent with you\" by 6% (P = .046) and 11% (P = .009), respectively. They also had higher scores for \"information provider gave about medications\" (mean difference: 4.0 ± 1.6 points, P = .009) and 11% higher top-box rating (P = .006).
    CONCLUSIONS: Press Ganey Surveys were higher in orthopaedic patients who received bouquets of flowers from their arthroplasty surgeons compared to patients who did not. At follow-up, improved Press Ganey scores persisted if the patient received flowers. The gift of flowers generates patient loyalty to their surgeon.
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  • 文章类型: Journal Article
    医患沟通对于提供有效的医疗保健至关重要,患者满意度和保留率,以及患者对提供者忠诚度的发展。然而,现实生活中忠诚的互动动态还没有得到充分的探索。在这方面,本研究旨在检查和分析自然发生的常规慢性遭遇中的忠诚度.根据中国一家国营三级医院收集的录音,该研究使用对话分析来检查忠诚度显示的顺序放置及其在不同环境中的互动功能。调查结果报告了忠诚度显示出现的两个连续环境:开始和结束阶段。研究结果还表明,忠诚主要是由患者产生的,以显示从属关系和承诺,表明他们首选的治疗方案,重新燃起断断续续的关系。这项工作有助于对服务和机构遭遇中的忠诚度表现有更细致的理解。
    Doctor-patient communication is pivotal for the delivery of effective health care, patient satisfaction and retention, and the development of patient loyalty to the provider. However, the interactional dynamics of loyalty in real-life communication are left underexplored. In this regard, this study aims to examine and analyze loyalty in naturally occurring routine chronic encounters. Based on audio-recordings collected in a state-run tier-three hospital in China, the study uses conversation analysis to examine the sequential placement of loyalty display and its interactional functions in different environments. The findings report two sequential environments where loyalty display emerges: the opening and closing phases. The findings also show that loyalty is mainly produced by the patient to display affiliation and commitment, indicate their preferred treatment options, and rekindle a disconnected relationship. This work contributes to a more nuanced understanding of loyalty display in service and institutional encounters.
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  • 文章类型: Journal Article
    在对农村非物质文化遗产(ICH)旅游的兴趣日益浓厚的同时,这项研究,锚定在刺激-有机体-反应(S-O-R)理论框架中,选择福建省湄洲岛作为案例研究,以研究游客对真实性的感知及其参与程度对目的地形象和对农村ICH旅游的忠诚度的影响。利用结构方程模型(SEM)分析调查数据,研究结果表明,对目的地保留原始特征和传统价值的更高感知与对目的地的更有利整体感知相关,尽管对情感联系的影响较小。相反,游客参与的深度被证明可以增进与目的地的理解和情感联系。Further,对目的地的熟悉被发现可以培养感情,从而增加了重复访问或推荐的可能性。游客越了解一个地方,认为它是真实的,他们越有可能保持忠诚;同样,更深入的参与增进了理解和感情,增加重访或推荐该地点的可能性。这些结果不仅为游客行为提供了新的见解,而且为农村ICH旅游的保护和发展提供了理论和实践指导。目的地营销,和管理策略,从而促进农村ICH旅游的可持续发展。
    Amidst the burgeoning interest in rural Intangible Cultural Heritage (ICH) tourism, this study, anchored in the Stimulus-Organism-Response (S-O-R) theoretical framework, chose Meizhou Island in Fujian Province as a case study to examine the impacts of tourists\' perceptions of authenticity and their engagement levels on the destination image and loyalty towards rural ICH tourism. Utilizing Structural Equation Modeling (SEM) to analyze survey data, findings revealed that higher perceptions of a destination\'s preservation of original characteristics and traditional values correlate with a more favorable overall perception of the destination, albeit with smaller impact on emotional connections. Conversely, depth of tourist engagement was shown to enhance both understanding and emotional bonds with the destination. Further, familiarity with the destination was found to foster affection, thereby increasing the likelihood of repeat visits or recommendations. The more tourists know about a place, perceiving it as authentic, the more likely they are to remain loyal; similarly, deeper engagement enhances understanding and affection, increasing the probability of revisiting or recommending the place. These outcomes not only offer new insights into tourist behavior but also provide theoretical and practical guidance for the protection and development of rural ICH tourism, destination marketing, and management strategies, thus promoting the sustainable development of rural ICH tourism.
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  • 文章类型: Journal Article
    这项研究调查了COVID-19大流行期间餐厅送货上门的移动应用程序中的用户参与度和忠诚度。它探讨了忠诚的概念,订婚,和交互性,与方便和安全作为司机继续使用。使用偏最小二乘结构方程建模(PLS-SEM),分析了来自哥伦比亚349名餐厅订购应用程序用户的数据。结果表明,参与,便利性,和安全积极影响忠诚度。交互性通过参与间接影响忠诚度。这项研究揭示了影响参与度和忠诚度的因素,特别是在大流行期间。它解决了未开发的营销关系,并指导运营此类应用程序的公司了解用户忠诚度的关键驱动因素。
    This study examines user engagement and loyalty in mobile applications for restaurant home deliveries during the COVID-19 pandemic. It explores the concepts of loyalty, engagement, and interactivity, with convenience and safety as drivers for continued use. Using Partial Least Squares Structural Equations Modelling (PLS-SEM), data from 349 users of restaurant ordering apps in Colombia was analysed. Results indicate that engagement, convenience, and safety positively influence loyalty. Interactivity indirectly affects loyalty through engagement. This research sheds light on the factors impacting engagement and loyalty, specifically during the pandemic. It addresses underexplored marketing relationships and guides companies operating such apps to understand key drivers of user loyalty.
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  • 文章类型: Journal Article
    背景:在日本,传统上,医生是从大学医疗机构分配的,在医疗办公系统下。本研究考察了医疗办公系统对工作满意度的影响,订婚,忠诚,和心脏病专家之间的组织承诺。
    方法:在本研究中,对156名心脏病专家进行了调查,从2023年4月22日至2023年5月21日,检查医疗办公系统对员工工作满意度的影响,员工敬业度,和组织承诺。
    结果:与属于医疗办公室系统的组(附属组,n=117),不属于医疗办公室系统的团体(非附属团体,n=39)隶属于病床数量较少的医院。因子分析结果表明,医院管理风格产生了四种类型,即,环境-,忠诚-建立-,治疗-,和以哲学为导向的医院。有迹象表明,非附属小组的工作场所采用了以哲学为导向的管理风格。非附属组的以治疗为导向的风格也倾向于高于附属组。此外,非附属团体具有较高的组织承诺,表明他们更有可能同意医院高管提出的管理理念。
    结论:虽然医疗办公系统没有影响工作满意度,与附属小组的医生相比,那些非附属团体的人倾向于在强调哲学导向管理的医院工作,他们在适合自己专业的环境中练习时获得了适度的补偿。这些结果表明,医疗办公室系统使医生很难有高的工作场所忠诚度,订婚,以及对他们被派遣去的医院的承诺。
    BACKGROUND: In Japan, medical doctors have traditionally been assigned from university medical offices, under the medical office system. The present study examined the effects of the medical office system on job satisfaction, engagement, loyalty, and organizational commitment among cardiologists.
    METHODS: In this study, a survey of 156 cardiologists was conducted, from April 22, 2023, to May 21, 2023, to examine the effect of the medical office system on employee job satisfaction, employee engagement, and organizational commitment.
    RESULTS: Compared with the group that belonged to a medical office system (affiliated group, n = 117), the group that did not belong to a medical office system (non-affiliated group, n = 39) was affiliated to hospitals with a smaller number of beds. The results of the factor analysis showed that four types of hospital management styles were generated, namely, environment-, loyalty-building-, treatment-, and philosophy-oriented hospitals. There is an indication that the philosophy-oriented management style was adopted at the workplaces of the non-affiliated group. The treatment-oriented style also tended to be higher in the non-affiliated group than in the affiliated group. Furthermore, the non-affiliated group had higher organizational commitment, indicating that they were more likely to agree with the management philosophy set forth by hospital executives.
    CONCLUSIONS: Although the medical office system did not affect job satisfaction, compared with medical doctors with the affiliated group, those with the non-affiliated group tended to work in hospitals that emphasized philosophy-oriented management, and they received moderate compensation while practicing in an environment suitable for their specialty. These results suggest that the medical office system makes it difficult for medical doctors to have high workplace loyalty, engagement, and commitment to the hospital to which they are dispatched.
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  • 文章类型: Journal Article
    研究人员广泛讨论了企业社会责任,并将其与企业绩效联系起来。然而,一个重大的研究差距仍未被探索,这是在衡量企业社会责任之间的关联,乘客满意度,和忠诚度在中国两个国际机场的背景下。本研究还测量了绿色人力资源管理对企业社会责任、企业社会责任之间关系的调节作用。乘客满意度,和忠诚。通过问卷调查收集了来自中国两个国际机场的数据。共使用269份问卷,使用SmartPLS3.3进行统计分析。统计分析结果表明,机场企业社会责任对旅客满意度和忠诚度有显著影响。此外,机场绿色人力资源管理在企业社会责任、乘客满意度,和忠诚。总的来说,这项研究的发现丰富了关于企业社会责任的文献,客户满意度,和忠诚,描绘GHRM在机场环境中的角色,并为服务业提出切实可行的指示。讨论,局限性,并给出了未来的建议。
    Corporate social responsibility has been extensively discussed and linked to the firm performance by the researchers. However, a significant research gap remains unexplored and that is measuring the association between corporate social responsibility, passenger satisfaction, and loyalty in the context of two international airports in China. This research also measures the moderating impact of green human resources management on the relationship between CSR, passengers\' satisfaction, and loyalty. Data from two international airports in China were collected through a questionnaire. A total of 269 questionnaires were used for statistical analysis using Smart PLS 3.3. The findings from the statistical analysis revealed that corporate social responsibility in the airport affected passenger satisfaction and loyalty positively and significantly. Moreover, green human resource management in an airport plays a moderating role between corporate social responsibility, passengers\' satisfaction, and loyalty. Overall, the study\'s findings enrich the literature on CSR, customer satisfaction, and loyalty, portray GHRM\'s role in the airport setting, and suggest practical indications for services industries. Discussions, limitations, and future recommendations are also given.
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  • 文章类型: Journal Article
    会员卡计划已在零售行业盛行,为客户提供各种福利和奖励。本研究旨在分析会员卡计划对阿尔巴尼亚市场客户行为的影响。
    对来自阿尔巴尼亚不同零售行业的不同客户样本进行了调查。调查收集了有关意识的数据,满意,忠诚,和定制的好处。该调查于2023年3月至5月期间分发,并以电子方式收集回复。对调查答复进行了分析,以解决研究问题并检验假设。
    调查结果表明,受访者对会员卡计划的认识程度很高。对特定福利的满意度更高,例如折扣和累积积分,与更高的客户忠诚度相关。报告使用会员卡频率较高的客户表现出更高的忠诚度。定制的好处,特别是折扣和累积积分,显著影响客户满意度。然而,其他获益类别与忠诚度无统计学显著关联.
    该研究强调了推广会员卡计划以提高客户意识的重要性。建议根据客户反馈改善和优化会员卡优惠。鼓励频繁使用会员卡和个性化福利以符合客户偏好是培养客户忠诚度的关键策略。这些发现为零售行业的从业者提供了宝贵的见解,以增强客户参与度,满意,和忠诚。
    UNASSIGNED: Loyalty card programs have become prevalent in the retail industry, offering various benefits and rewards to customers. This study aims to analyze the impact of loyalty card programs on customer behavior in the Albanian market.
    UNASSIGNED: A survey was conducted among a diverse sample of customers from different retail sectors in Albania. The survey collected data on awareness, satisfaction, loyalty, and customized benefits. The survey was distributed between March and May 2023, and responses were collected electronically. The survey responses were analyzed to address the research questions and test the hypotheses.
    UNASSIGNED: The findings indicate a significant level of awareness among respondents regarding loyalty card programs. Higher satisfaction with specific benefits, such as discounts and accumulating points, is associated with higher levels of customer loyalty. Customers who reported higher frequencies of loyalty card usage demonstrated greater loyalty. Customized benefits, particularly discounts and accumulating points, significantly influenced customer satisfaction. However, other benefit categories did not show statistically significant associations with loyalty.
    UNASSIGNED: The study highlights the importance of promoting loyalty card programs to enhance awareness among customers. Improving and optimizing loyalty card benefits based on customer feedback is recommended. Encouraging frequent usage of loyalty cards and personalizing benefits to align with customer preferences are key strategies to foster customer loyalty. The findings provide valuable insights for practitioners in the retail sector to enhance customer engagement, satisfaction, and loyalty.
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  • 文章类型: Journal Article
    这项工作的目的是阐明客户忠诚度与公司在社交网络上的出版物之间的特征和关系;它是在对1994年至今的先前研究进行详尽回顾的帮助下进行的。该研究的目的是生成一个模型,该模型可以解决社交网络上出版物的实际特征,以鼓励忠诚度。鉴于此,开发了一个模型,该模型是传统的“四阶段忠诚模型”的扩展,基于同一模型的其他结构,并结合早期文献中定义的社交网络出版物的特征。这种反身方法在这里尤为重要,因为公司必须更接近客户的要求,客户可以选择他们希望成为对象的通信类型。
    The aim of this work is to shed light on the characteristics and relationship between customer loyalty and publications by the companies on social networks; it has been undertaken with the aid of an exhaustive review of previous studies from 1994 up to the present time. The purpose of the research is to generate a model that can tackle the practical characteristics of the publications on social networks to encourage loyalty. With a view to this, a model is developed that is an extension of the traditional \"Four Stage Loyalty Model\" based on other constructions of the same model, and combined with the characteristics of social networks publications defined in earlier literature. This reflexive approach is particularly important here due to the fact that companies have to be closer to customers\' requirements and customers have the option to choose from which type of communication they wish to be the object.
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