Abstract:
By blurring the boundaries between digital and physical realities, Augmented Reality (AR) is transforming consumers\' perceptions of themselves and their environments. This review demonstrates AR\'s capacity to influence psychology and behavior in profound ways. We begin by providing a concise introduction to AR, considering its technical, practical, and theoretical properties. Next, we showcase a multi-disciplinary set of recent studies that explore AR\'s impact on psychological processes and behavioral outcomes. We conclude by offering a selection of potential future research directions designed to deepen our understanding of the psychological and behavioral implications of AR experiences.
摘要:
通过模糊数字现实和物理现实之间的界限,增强现实(AR)正在改变消费者对自己和环境的看法。这篇综述展示了AR以深刻的方式影响心理和行为的能力。我们首先提供一个简明的AR介绍,考虑到它的技术,实用,和理论性质。接下来,我们展示了一组多学科的最新研究,探讨AR对心理过程和行为结果的影响。最后,我们提供了一些潜在的未来研究方向,旨在加深我们对AR体验的心理和行为含义的理解。