Abstract:
This study aimed to investigate the effects of social media on energy drink consumption among adolescents in Saudi Arabia. An online survey including demographic characteristics (3 questions), consumption patterns of energy drinks (5 questions), and Social Media Effects Scale (4 questions) was completed by 860 Saudi Arabian adolescents. Data were analyzed using Statistical Package for the Social Science version 29, using descriptive statistics and correlation to measure the relationship between social media and energy drink consumption. The results showed that nearly 82% of the adolescent respondents consumed energy drinks once to twice a week. Social media was the most common source of information on energy drinks (42.0%). The major findings of this study showed a positive correlation (r = .592, P > .05) between social media use and consumption of energy drinks. The study found that the average score for the Social Media Effects Scale was 5.75 out of 8, or 71.87%, indicating that social media influences the energy drinks consumption of roughly two-thirds of the study participants. Tailored action plans are required to raise awareness of the negative effects of energy drinks and change consumption patterns among the adolescent population due to a lack of knowledge and poorly controlled legislation on energy drinks.
摘要:
这项研究旨在调查社交媒体对沙特阿拉伯青少年能量饮料消费的影响。包括人口特征的在线调查(3个问题),能量饮料的消费模式(5个问题),社交媒体效应量表(4个问题)由860名沙特阿拉伯青少年完成。使用社会科学版29的统计软件包分析数据,使用描述性统计和相关性来衡量社交媒体与能量饮料消费之间的关系。结果显示,近82%的青少年受访者每周消费一次至两次能量饮料。社交媒体是能量饮料最常见的信息来源(42.0%)。这项研究的主要发现表明,社交媒体使用与能量饮料消费之间存在正相关(r=.592,P>.05)。研究发现,社交媒体效应量表的平均得分为8分的5.75分,即71.87%,这表明社交媒体影响了大约三分之二的研究参与者的能量饮料消费。由于缺乏知识和对能量饮料的立法控制不力,需要量身定制的行动计划,以提高对能量饮料负面影响的认识,并改变青少年人口的消费模式。