Abstract：
BACKGROUND: Public education has profound effects on the management effectiveness of invasive alien species by shaping stakeholders\' knowledge systems. However, our understanding of the association between social media and farmers\' knowledge is lacking for the majority of invasive agricultural pests. In this study, we used the fall armyworm (FAW), Spodoptera frugiperda, one of the most invasive insects globally, as a case to test the hypothesis that social media has a significant association with farmers\' knowledge of FAW. To address this, we developed a theoretical framework, conducted extensive household questionnaires in the China-Myanmar-Laos border region (China), and used quantitative descriptions and binary logistic regressions in statistical analyses.
RESULTS: Our results showed that (1) farmers frequently reported using 12 social media applications on smartphones (SMASs), and obtained FAW-relevant information from six of them, with high preferences for WeChat and TikTok, (2) farmers possessed a generally high level of knowledge of FAW which was significantly associated with their socio-demographic profiles, and (3) FAW-relevant information from SMASs was significantly associated with certain aspects of farmers\' knowledge of FAW.
CONCLUSIONS: We concluded that social media has a significant association with farmers\' knowledge of FAW. We suggest that well-designed and -conducted educational programs based on the use of SMASs could help improve the management of FAW, and the Department of Agricultural Extension could play an important and necessary role. Our findings provide insights into this novel educational approach for the management of serious invasive agricultural pests. © 2023 Society of Chemical Industry.
RESULTS: Our results showed that (1) farmers frequently reported using 12 social media applications on smartphones (SMASs), and obtained FAW-relevant information from six of them, with high preferences for WeChat and TikTok, (2) farmers possessed a generally high level of knowledge of FAW which was significantly associated with their socio-demographic profiles, and (3) FAW-relevant information from SMASs was significantly associated with certain aspects of farmers\' knowledge of FAW.
CONCLUSIONS: We concluded that social media has a significant association with farmers\' knowledge of FAW. We suggest that well-designed and -conducted educational programs based on the use of SMASs could help improve the management of FAW, and the Department of Agricultural Extension could play an important and necessary role. Our findings provide insights into this novel educational approach for the management of serious invasive agricultural pests. © 2023 Society of Chemical Industry.
摘要：
背景：公共教育通过塑造利益相关者的知识体系，对外来入侵物种的管理有效性产生了深远的影响。然而,我们对社交媒体和农民知识之间的联系的理解是缺乏大多数入侵农业害虫。在这项研究中,我们使用了秋季粘虫(FAW)，节食夜蛾,全球最具入侵性的昆虫之一，作为一个案例来检验社交媒体与农民对一汽的知识有显著关联的假设。为了解决这个问题，我们开发了一个理论框架，在中国-缅甸-老挝边境地区（中国）进行了广泛的家庭问卷调查，并在统计分析中使用了定量描述和二元逻辑回归。
结果：我们的结果表明，（1）农民经常报告在智能手机（SMAS）上使用12种社交媒体应用程序，并从其中6家对微信和TikTok有较高偏好的公司获得了一汽相关信息，（2）农民对一汽的知识水平普遍较高，这与他们的社会人口统计状况显着相关，(3)来自SMAS的一汽相关信息与农民对一汽的某些方面的知识显著相关。
结论：我们得出的结论是，社交媒体与农民对一汽的了解有显著的关联。我们建议在使用SMAS的基础上精心设计和实施的教育计划可以帮助提高一汽的管理水平。农业推广部门可以发挥重要和必要的作用。我们的发现为管理严重的入侵农业害虫提供了这种新颖的教育方法的见解。本文受版权保护。保留所有权利。
结果：我们的结果表明，（1）农民经常报告在智能手机（SMAS）上使用12种社交媒体应用程序，并从其中6家对微信和TikTok有较高偏好的公司获得了一汽相关信息，（2）农民对一汽的知识水平普遍较高，这与他们的社会人口统计状况显着相关，(3)来自SMAS的一汽相关信息与农民对一汽的某些方面的知识显著相关。
结论：我们得出的结论是，社交媒体与农民对一汽的了解有显著的关联。我们建议在使用SMAS的基础上精心设计和实施的教育计划可以帮助提高一汽的管理水平。农业推广部门可以发挥重要和必要的作用。我们的发现为管理严重的入侵农业害虫提供了这种新颖的教育方法的见解。本文受版权保护。保留所有权利。
