PDF(Pubmed)
Abstract：
UNASSIGNED: Social media use is increasingly common among academic neurosurgery departments, but its relationship with academic metrics remains underexamined.
UNASSIGNED: We examine the relationship between American academic neurosurgery departments\' number of followers on Twitter, Instagram, and Facebook and the following academic metrics: Doximity Residency rankings, US News & World Report rankings (USNWR) of their affiliated medical schools, and the amount of NIH funding of those schools.
UNASSIGNED: Few departments had disproportionate number of followers. A greater proportion of programs had Twitter accounts (88.9%) than had Instagram (72.2%) or Facebook (51.9%) accounts (p=0.0001). Programs identified as \"Influencers\" had more departmental NIH funding (p=0.044), more institutional NIH funding (p=0.035), better Doximity residency rankings (p=0.044), and better affiliated medical school rankings (p=0.002). Number of Twitter followers had the strongest correlation with academic metrics, yet only modest correlations were identified to departmental NIH funding (R=0.496, p=0.0001), institutional NIH funding (R=0.387, p=0.0072), Doximity residency rank (R=0.411, p=0.0020), and affiliated medical school ranking (R=0.545,p<0.0001). On multivariable regression, only being affiliated with a medical school in the top quartile on the USNWR rankings, rather than neurosurgery departmental metrics, predicted having more Twitter (OR=5.666, p=0.012) and Instagram (OR=8.33, p=0.009) followers.
UNASSIGNED: American academic neurosurgery departments preferentially use Twitter over Instagram or Facebook. Their Twitter or Instagram presences are associated with better performance on traditional academic metrics. However, these associations are modest, suggesting that other factors contribute to a department\'s social media influence. A department\'s affiliated medical school may contribute to the department\'s social media brand.
UNASSIGNED: We examine the relationship between American academic neurosurgery departments\' number of followers on Twitter, Instagram, and Facebook and the following academic metrics: Doximity Residency rankings, US News & World Report rankings (USNWR) of their affiliated medical schools, and the amount of NIH funding of those schools.
UNASSIGNED: Few departments had disproportionate number of followers. A greater proportion of programs had Twitter accounts (88.9%) than had Instagram (72.2%) or Facebook (51.9%) accounts (p=0.0001). Programs identified as \"Influencers\" had more departmental NIH funding (p=0.044), more institutional NIH funding (p=0.035), better Doximity residency rankings (p=0.044), and better affiliated medical school rankings (p=0.002). Number of Twitter followers had the strongest correlation with academic metrics, yet only modest correlations were identified to departmental NIH funding (R=0.496, p=0.0001), institutional NIH funding (R=0.387, p=0.0072), Doximity residency rank (R=0.411, p=0.0020), and affiliated medical school ranking (R=0.545,p<0.0001). On multivariable regression, only being affiliated with a medical school in the top quartile on the USNWR rankings, rather than neurosurgery departmental metrics, predicted having more Twitter (OR=5.666, p=0.012) and Instagram (OR=8.33, p=0.009) followers.
UNASSIGNED: American academic neurosurgery departments preferentially use Twitter over Instagram or Facebook. Their Twitter or Instagram presences are associated with better performance on traditional academic metrics. However, these associations are modest, suggesting that other factors contribute to a department\'s social media influence. A department\'s affiliated medical school may contribute to the department\'s social media brand.
摘要：
■社交媒体的使用在学术神经外科中越来越普遍，但它与学术指标的关系仍然不足。
■我们研究了美国学术神经外科部门之间的关系\'Twitter上的追随者数量，Instagram,和Facebook以及以下学术指标：DoximityResidency排名，美国新闻与世界报道排名（USNWR）的附属医学院，以及NIH对这些学校的资助金额。
■很少有部门拥有不成比例的追随者。拥有Twitter帐户的程序比例（88.9％）高于拥有Instagram帐户（72.2％）或Facebook帐户（51.9％）（p=0.0001）。被确定为“影响者”的项目有更多的部门NIH资金(p=0.044)，更多的机构NIH资助(p=0.035)，更好的Doximity居住排名(p=0.044)，和更好的附属医学院排名（p=0.002）。Twitter关注者的数量与学术指标的相关性最强，然而，只有适度的相关性被确定为部门NIH资助(R=0.496，p=0.0001)，机构NIH资助(R=0.387，p=0.0072)，Doximity居住等级(R=0.411，p=0.0020)，和附属医学院排名(R=0.545,p<0.0001)。在多元回归中，仅隶属于USNWR排名前四分之一的医学院，而不是神经外科部门指标，预测有更多的Twitter（OR=5.666，p=0.012）和Instagram（OR=8.33，p=0.009）关注者。
■美国学术神经外科部门优先使用Twitter而不是Instagram或Facebook。他们的Twitter或Instagram存在与传统学术指标的更好表现相关联。然而,这些协会是适度的，这表明其他因素也会影响一个部门的社交媒体影响力。一个部门的附属医学院可以为该部门的社交媒体品牌做出贡献。
■我们研究了美国学术神经外科部门之间的关系\'Twitter上的追随者数量，Instagram,和Facebook以及以下学术指标：DoximityResidency排名，美国新闻与世界报道排名（USNWR）的附属医学院，以及NIH对这些学校的资助金额。
■很少有部门拥有不成比例的追随者。拥有Twitter帐户的程序比例（88.9％）高于拥有Instagram帐户（72.2％）或Facebook帐户（51.9％）（p=0.0001）。被确定为“影响者”的项目有更多的部门NIH资金(p=0.044)，更多的机构NIH资助(p=0.035)，更好的Doximity居住排名(p=0.044)，和更好的附属医学院排名（p=0.002）。Twitter关注者的数量与学术指标的相关性最强，然而，只有适度的相关性被确定为部门NIH资助(R=0.496，p=0.0001)，机构NIH资助(R=0.387，p=0.0072)，Doximity居住等级(R=0.411，p=0.0020)，和附属医学院排名(R=0.545,p<0.0001)。在多元回归中，仅隶属于USNWR排名前四分之一的医学院，而不是神经外科部门指标，预测有更多的Twitter（OR=5.666，p=0.012）和Instagram（OR=8.33，p=0.009）关注者。
■美国学术神经外科部门优先使用Twitter而不是Instagram或Facebook。他们的Twitter或Instagram存在与传统学术指标的更好表现相关联。然而,这些协会是适度的，这表明其他因素也会影响一个部门的社交媒体影响力。一个部门的附属医学院可以为该部门的社交媒体品牌做出贡献。
