PDF(Sci-hub)
Abstract：
UNASSIGNED: College students are at risk of drinking and driving. The current study examines the use of immersive stories to prevent college students from drinking and driving.
UNASSIGNED: 107 college students participated in the study.
UNASSIGNED: Participants were randomly assigned to watch an immersive 360° video, which featured a story of a young female driver who caused a fatal car crash due to impaired driving, either in head-mounted displays (HMDs) or in tablets.
UNASSIGNED: The story viewed through HMDs (vs. tablets) led to lower intentions to drink and drive only among female participants. Moreover, female participants\' perceived similarity to the protagonist mediated the effect of modality on their intentions to drink and drive.
UNASSIGNED: 360° video stories experienced through high immersion (via HMDs) have the potential to prevent risky behavior. It is important to consider the protagonist\'s gender when adopting immersive stories in alcohol education programs on college campuses.
UNASSIGNED: 107 college students participated in the study.
UNASSIGNED: Participants were randomly assigned to watch an immersive 360° video, which featured a story of a young female driver who caused a fatal car crash due to impaired driving, either in head-mounted displays (HMDs) or in tablets.
UNASSIGNED: The story viewed through HMDs (vs. tablets) led to lower intentions to drink and drive only among female participants. Moreover, female participants\' perceived similarity to the protagonist mediated the effect of modality on their intentions to drink and drive.
UNASSIGNED: 360° video stories experienced through high immersion (via HMDs) have the potential to prevent risky behavior. It is important to consider the protagonist\'s gender when adopting immersive stories in alcohol education programs on college campuses.
摘要：
■大学生有酒后驾车的风险。当前的研究检查了沉浸式故事的使用，以防止大学生酒后驾车。
■107名大学生参加了这项研究。
■参与者被随机分配观看沉浸式360°视频，其中有一个故事，一个年轻的女司机因驾驶障碍导致致命的车祸，无论是在头戴式显示器（HMD）或平板电脑。
■通过HMD观看的故事（与平板电脑)导致女性参与者酒后驾车的意愿降低。此外，女性参与者与主角的感知相似性介导了模态对他们酒后驾车意图的影响。
■通过高度沉浸（通过HMD）体验的360°视频故事具有防止危险行为的潜力。在大学校园的酒精教育计划中采用身临其境的故事时，重要的是要考虑主角的性别。
■107名大学生参加了这项研究。
■参与者被随机分配观看沉浸式360°视频，其中有一个故事，一个年轻的女司机因驾驶障碍导致致命的车祸，无论是在头戴式显示器（HMD）或平板电脑。
■通过HMD观看的故事（与平板电脑)导致女性参与者酒后驾车的意愿降低。此外，女性参与者与主角的感知相似性介导了模态对他们酒后驾车意图的影响。
■通过高度沉浸（通过HMD）体验的360°视频故事具有防止危险行为的潜力。在大学校园的酒精教育计划中采用身临其境的故事时，重要的是要考虑主角的性别。
